Consumer Law > Consumer Rights under the Consumer Protection Act, 2008 (CPA) > The Right to Privacy under the Consumer Protection Act > Restricting Unwanted Communications under the Consumer Protection Act – an ‘Opt-Out’ Register
Restricting Unwanted Communications under the Consumer Protection Act – an ‘Opt-Out’ Register
Back to top
Restricting Unwanted Communications under the Consumer Protection Act – an ‘Opt-Out’ Register
Consumers have the right to ‘opt-out’ or refuse to receive unwanted sms’s, telephone calls or correspondence relating to marketing of products, by registering a ‘pre-emptive block’ on an opt-out register which will be overseen by the Consumer Commission.
Once a person has registered, it is the responsibility of companies to ensure that these consumers are not contacted for marketing purposes.
Currently the Direct Marketing Association does have a similar register where consumers can opt out: www.dmasa.org
© 2024